Triple Video Email Power can impact your marketing mix. The concept is simple. Include video in your emails when video can communicate you message more effectively. And include three videos if you have the opportunity.
The video example showing multiple clips represents a testimonial video I sent to a prospect. It’s simple three short testimonials in one video. While prospects may be reluctant to read a lot of text, they’re usually intrigued by videos. Plus video can bring to life your brand’s story.
Triple Video Email Power: Takeaways
Begin leveraging the power of video since video is far more powerful than text.
You can now shoot video with your phone, so it’s affordable.
Utilize video mail services that allow you to use multiple video clips.
I use a company called bombbomb, which you can find online.
Rather than including one long video, use three short ones.
Each video should communicate a key point.
Use the power of testimonials when possible.
Prospects believe testimonials when they can see and hear the raving fan.
They often don’t believe text which anybody can make up.
Contact me with questions: bob@kaplitz.tv.
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